Experts note that consumers can increase their chances of receiving rebates due by sending all the documentation requested in the rebate offer; keeping copies of all forms and receipts; checking on the status of overdue rebates with the company; and reporting any problems to the Federal Trade Commission, the Better Business Bureaus, or the state attorneys general.
Finally, experts advise consumers to never buy anything just for the rebate. Furger, Roberta. November Kandra, Anne. July Royal, Leslie E. Samtur, Susan J. Cashing in at the Checkout. Toggle navigation. Other articles you might like:. User Contributions:. Comment about this article, ask questions, or add new information about this topic: Name:.
E-mail: Show my email publicly. Human Verification:. Rebates come after the sale — for the percentage of customers that follow through. Regardless of your product, service, market or industry, rebates can push more customers into engaging with your business.
Top advantages include:. The best campaigns create high perceived value, keep profits high and result in positive customer experiences. To help boost your marketing campaign:. At Incentive Insights, we help businesses sell more, gain more exposure and build better customer relationships with tailored programs. Deliver a rebate program in step with your company.
We design customer portals with a range of customizable options, helping companies take full advantage of the range of benefits rebates offer. See what we can do for you by getting a free offer setup or calling today. By Incentive Insights. In Rebate Marketing. The Benefits of Rebate Marketing Rebate marketing helps businesses increase conversion rates using rewards in place of discounts, motivating customers to buy while keeping market rate firm.
The Advantages of Rebates Regardless of your product, service, market or industry, rebates can push more customers into engaging with your business. Top advantages include: Valuable sales incentives: The right rebate marketing strategy creates valuable customer incentives through purchasing rewards. Since customer rebates and point of sale discounts are both types of rewards, they share a lot of properties like eligibility criteria and derivation rules that define what they offer, when they apply, where they apply and how they may be earned.
Customer rebates and point of sale discounts part ways at their redemption when it comes to specifying how they are to be disposed of and financially classified for accounting purposes. The table presented here highlights the most salient differences between customer rebate and discount reward types. Figure Rebate Discount Distinction. The distinction represented here, as noted earlier, is used to explain how customer rebates vary from discounts within the formalized ARTS ODM. It is not intended and should not be used as a normative accounting standard or recommendation.
Retailers must consult with their financial, tax and accounting advisers to make such a determination. There are a number of different kinds of rebates. The table below lists the major kinds of rebates seen in a retail enterprise. They constitute rebate deals between retailers and their suppliers.
The rebates outside of the dashed box are all consumer-oriented rebates which are in scope. This is an important table because it concisely explains how ARTS is classifying customer rebates. The numbers identify key features of the data model view and the sequence of narrative presentation. Figure Customer Rebate Entity Diagram. The customer rebate overview uses colored blocks to organize the presentation.
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